Part of my new job is to watch the web. Clever people who wear suits and ties might call this monitoring but I call this watching the web. My dad calls it surfing. I’ve been doing this for a while and it’s interesting to see how things have changed around here. I said a couple of years back that we’ll be up shit creek without a padel when the real people turn up here and, well they’re here now.

Here are a few things that are going on, like right now, online.

Thumbcats are go.

You saw the cat that does a thumbs up right? Of course you did. That’s a good Internet thing because it’s got a cat in it. Here it is if you haven’t seen it yet.


Good cat that. Oh, look here are some more cats; they too have thumbs and they’re selling some milk.


Betrum Thumbcat has a facebook fanpage too. It has fans and everything. Great agency, great work, shit security

Another thing I spotted was a rumored return of ThunderCats.


Goose bump stuff.

Death, birthdays and Interviews.

Aparently, John Cena has been shot dead, which, if true is very sad indeed. I’m a big fan (this may surprise you) of WWE and quite liked John and hope this is just some ropey reporting but twitter is going a bit nuts right now on the subject.

Charlie Sheen has apparently just called up Howard Stern and the call turned into a car crash. This, according to the real people of twitter is news, oh and of course it’s Justin Biebers birthday so twitter will be down any minute now.

Minister of Defense.

The Germans are concentrating on the more important things, like the blue blooded defense minister, Karl-Theodor zu Guttenberg. He buggered off out it today because of being a tiny bit naughty with his PhD and this is really, really important. Obviously.

And finally. Kittens.


Placekitten helps out when Lorem Ipsum just isn’t enough. This is what the Interwebs are like when there isn’t a revolution going on. This is what the fuss is about. This is what companies are trying to engage with. So how is your deep media, strategy coming on? It’s a tiny bit silly, isn’t it?

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